Privacy Policy

What is this Privacy Policy for?

This policy is for this website which is provided by Blue Earth Diagnostics Ltd. and governs the privacy of its users who choose to use it.

The policy sets out the way Blue Earth Diagnostics Ltd. uses and protects any information that you give to us and how we use cookies. Please read the following carefully, as by visiting you are accepting and consenting to the practices described in this policy. By providing us with your personal information, you agree and consent to its transfer, processing, use and disclosure as outlined in this Privacy Policy.

For the purpose of the applicable data protection law(s), e.g. the General Data Protection Regulation (GDPR), the data controller is Blue Earth Diagnostics Ltd., 215 Euston Road, London NW1 2BE.

The Website

This website and its owners take a proactive approach to user privacy and to ensure that the necessary steps are taken to protect the privacy of its users throughout their visiting experience. This website complies with all UK national laws and requirements for user privacy.

We also automatically collect information about your computer browser type and operating system, websites you visited before and after visiting our websites, standard server log information, Internet Protocol (IP) addresses and mobile phone operating system. We aggregate this information to understand how our visitors use our websites and mobile applications so that we can improve them and the services we offer.

This information includes:

  • total number of visits to our websites and mobile applications
  • number of visitors to each page of our websites and mobile applications
  • domain names of our visitors’ internet service providers.


Our websites and mobile applications may use technology called “cookies.”  A cookie is a small text file that is placed on your hard disk by a server. Cookies allow our websites and mobile applications to respond to you as an individual. The website or mobile application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies or receive a warning before a cookie is stored, if you prefer. Please refer to your Internet browser’s instructions or help screen to learn more about these functions and to specify your cookie preferences.

If you choose to decline cookies, you may not be able to fully experience the interactive features of our websites or any other websites that you visit. For additional information regarding our use of cookies, review our Cookie Policy.

Information you give us and/or we may collect from you

By visiting this website, filling in forms on the site or by corresponding with us by e-mail you provide us with personal information. We will only use that information as we state to you when you are providing the information.

Your personal information is kept private and stored securely until a time it is no longer required, in compliance with applicable data protection law, e.g. GDPR, as detailed in the General Data Protection Regulation (GDPR).

This website and its owners use any information submitted to assist us in answering any questions or queries you may have submitted.  You will only be included in any email newsletter program Blue Earth Diagnostics Ltd. operates if you have given express permission to do so when submitting any form.

How we use your information

By providing your personal information, you agree that, where it is permitted by local law or where you have agreed to receiving these communications from us, we may use the information:

  • to respond to your requests
  • to improve our level of service
  • to improve the content of our communications
  • to consider your application for employment
  • for our own administrative and quality assurance purposes
  • for other purposes that may be detailed on the website or mobile application.

How we protect your information

Blue Earth Diagnostics Ltd. has implemented appropriate organisational and technical measures to protect personal information, consistent with applicable privacy and data security laws.  When Blue Earth Diagnostics Ltd. uses a third party service provider, that provider will be carefully selected and required to use appropriate measures to protect the confidentiality and security of personal information. We use a variety of security technologies and procedures to help protect personal information from unauthorised access, use or disclosure.

Sharing information with third parties

We may share your personal information with our affiliates, contractors and agents in the normal course of business for delivery of the activities to which you have agreed. Unless otherwise specified on the website or mobile application, we will not sell or rent personal information to other third parties, except that your personal information may be transferred to a third party in the event that the business of this site or a part of it and the customer data connected with it is sold, assigned or transferred.

Sometimes we use selected third parties to provide support services in connection with our websites, mobile applications or in the normal course of business. These parties may, from time to time, have access to your information to enable them to provide those services to us.  We require all companies providing such support services to meet the same standards of data protection as our own. They are prohibited from using the information for their own purposes. In particular, we do not allow service providers to use your personal information for their own marketing activities.

Information from outside sources

Where permitted by local law, we may also collect legally obtained information from third parties to add to our existing user databases. Some of this information may be personal information. We do this to better target information offerings and promotional campaigns in which we think you would be interested. Such information will only be collected and used by us in accordance with the basis on which it was originally provided by the subject, or as otherwise permitted by local law.

Following a link to another website

Although this website only looks to include safe and relevant links to external websites, users are advised to adopt a policy of caution before clicking any external web links mentioned throughout this website.

The owners of this website cannot guarantee or verify the contents of any externally linked website despite their best efforts. This Privacy Statement does not apply to those websites. If you choose to enter such a linked site, you agree that we are not responsible for the availability of such websites and do not review or endorse and shall not be liable, directly or indirectly, for:

  • how these websites treat your personal identifiable information (PII)
  • the content of such websites
  • the use that others make of these websites.

Users should therefore note they click on external links at their own risk and this website and its owners cannot be held liable for any damages or implications caused by visiting any external links mentioned on this website.

Data Retention

Blue Earth Diagnostics Ltd. will retain your information for as long as needed to provide you services, and as necessary to comply with our legal obligations, resolve disputes, enforce our agreements, or as otherwise reasonably necessary for our business purposes.

Correcting and Updating Your Information

Upon request Blue Earth Diagnostics Ltd, will provide you with information about whether we hold any of your personal information. To review and update your personal information to ensure it is accurate, contact us at We will respond to all requests for access, to correct inaccurate data, update information, or delete information within 30 business days.

Changes to our Privacy Policy

This policy will be reviewed regularly and any changes made will be posted on this page. Please check back frequently to see any updates or changes to our privacy policy.


If you have any questions, comments and/or requests regarding this privacy policy please address them to:


Blue Earth Diagnostics

Data Protection Officer

The Oxford Science Park

Magdalen Centre

Robert Robinson Avenue

Oxford, OX4 4GA